About Us

What Do We Value?

Karen Kroeger started our company in 1982, then called Karen’s Tax Service. What began as an in-home tax preparation office grew over the years into Kroeger Financial, now a tax and financial planning business serving hundreds of clients.

We structure our business around the ideals we value most. Our Mission is to guide clients in making choices that will allow them to live the lives they want. We love our work, and enjoy our client relationships and our role in helping others achieve financial goals. Accumulation of wealth is not, in itself, our goal for our clients or for ourselves. As individuals, we strive to find a balance between work and other activities that make our lives feel most full.

In our capacity as your financial advisors, our goal is to get to know you as an individual, and to make investment recommendations based on your personal goals and interests.

Learn More

What Do We Value?

Karen Kroeger started our company in 1982, then called Karen’s Tax Service. What began as an in-home tax preparation office grew over the years into Kroeger Financial, now a tax and financial planning business serving hundreds of clients.

We structure our business around the ideals we value most. Our Mission is to guide clients in making choices that will allow them to live the lives they want. We love our work, and enjoy our client relationships and our role in helping others achieve financial goals. Accumulation of wealth is not, in itself, our goal for our clients or for ourselves. As individuals, we strive to find a balance between work and other activities that make our lives feel most full.

In our capacity as your financial advisors, our goal is to get to know you as an individual, and to make investment recommendations based on your personal goals and interests.

Learn More

Our Mission

What Do You Value Most?

This question drives our financial planning process. Many people think the job of an investment advisor is to help clients accumulate wealth, but we don’t believe sitting on a pile of money is the best way to live a life. We do, however, believe that wealth is a utility for living the life you want. This can mean travel, retiring early, buying a dream home in a dream location, financing college for your children, providing financial security for loved ones, or some combination of these.

Our duty is to help you first identify the things you value most, prioritize them, and then provide you with a roadmap that will allow you to live the life you aspire to. We believe in making sound investment choices and protecting your financial future, but we also believe in living the life you want now, and striking a balance between the two.

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What Do You Value Most?

Kroeger Financial provides the highest levels of trust, integrity, and respect while always collaborating using a team approach.

We are dedicated to professionally supporting, educating, and providing informed direction to each and every client.

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Our Commitment

We are committed to providing personalized investment management and comprehensive financial planning for our clients. We are fee-only advisors who adhere to the fiduciary standard of care.

Simply put, our financial advice is always tailored to an individual clients needs and goals and is never influenced by commissions or sales incentives for a particular investment vehicle. As a financial advisory firm, our primary focus is to provide unbiased opinions that are designed to achieve long term investment results.

Our Commitment

We are committed to providing personalized investment management and comprehensive financial planning for our clients. We are fee-only advisors who adhere to the fiduciary standard of care.

Simply put, our financial advice is always tailored to an individual clients needs and goals and is never influenced by commissions or sales incentives for a particular investment vehicle. As a financial advisory firm, our primary focus is to provide unbiased opinions that are designed to achieve long term investment results.

Our Approach

Kroeger Financial provides the highest levels of trust, integrity, and respect while always collaborating using a team approach.

We are dedicated to professionally supporting, educating, and providing informed direction to each and every client.

CONTACT US NOW

Our Approach

Kroeger Financial provides the highest levels of trust, integrity, and respect while always collaborating using a team approach.

We are dedicated to professionally supporting, educating, and providing informed direction to each and every client.

CONTACT US NOW

Ongoing Client Care

Because there are many factors that may change in your situation or the environment, it’s of the utmost importance to us to be proactive and knowledgeable in the financial industry.

We are committed to staying up-to-date on relevant tax, estate and social security laws in order to provide you with the best financial advice for your particular situation.

Ongoing Client Care

Because there are many factors that may change in your situation or the environment, it’s of the utmost importance to us to be proactive and knowledgeable in the financial industry.

We are committed to staying up-to-date on relevant tax, estate and social security laws in order to provide you with the best financial advice for your particular situation.

Our Team

Orion Kroeger, CFP®, CIMA®

Orion graduated from UCSD in 2002 with a Bachelor’s degree in Computer Science and Music. He started doing taxes with KF in 2003. In 2013 he began the process to become a CFP® Professional and passed the exam in the summer of 2014. In 2020, he earned his Certified Investment Management Analyst® designation through the Yale School of Business. Orion is the driving force behind our investment firm’s growth. He fine-tuned our planning processes and builds all of the model portfolios we utilize.

Orion loves adventure sports and the outdoors. He has served on the board of Bicyclists of Nevada County since 2014 as Treasurer, and has spent hundreds of hours building and maintaining mountain biking trails in our area. He also teaches trail building classes to teenagers, and volunteers his time patrolling trails for B.O.N.C. to ensure safety for everyone. Orion is happiest when he is outdoors and finds a sense of purpose in helping those around him.

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Karen Kroeger, CFP®

Karen earned her degree in economics from Humboldt State University, and worked briefly as an auditor for the IRS before opening her own tax office. During her many years preparing taxes, Karen saw clients paying excessive fees to investment advisors who didn’t have a clear understanding of tax code, often resulting in avoidable tax consequences. She initially became a CFP® in 2002 so she would be able to offer investment advice to existing tax clients.

Karen’s goal has always been to offer the highest level of service with honesty and integrity. This, coupled with her vast knowledge about tax code, resulted in a rapidly growing investment advisory business. Karen is now able to be semi-retired, providing her services to a small number of clients. She values this opportunity to continue doing work she loves, while still having time to pursue her other interests and spend time with her grandchildren, family and friends.

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Erika Kroeger, Compliance Officer

Erika graduated from CSU Sacramento in 2004 with a degree in Liberal Studies, and went on to become an elementary school teacher for 10 years.

Erika joined the Kroeger Financial team in 2017. In 2018 she became a licensed Investment Advisor Representative. In addition to ensuring that our office meets all compliance requirements, she works closely with Karen and Orion, taking day-to-day account management tasks off of their plates allowing them more time to personally attend to the needs of their clients.

Erika is an avid distance runner. She loves exploring new places with her children, Julian and Camila. They are all happiest doing activities outdoors and spend as much time outside as possible.

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Tyler Kimmel, Tax Preparer

Tyler has been working at Kroeger Financial for three years. He started at our front desk, and is now a CTEC certified tax preparer alongside Karen and Orion. Tyler is also a Licensed Notary Public. During the off-season, he moves back to our front desk where he can help answer clients’ tax questions. Tyler attended Sierra College and has an Associates Degree in Liberal Arts, and another Associates Degree in Humanities.

Outside of the office, Tyler enjoys cooking, traveling and reading.

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Our Process

A strong process is the best way to create a more financially secure plan. Our approach seeks to protect your needs now and plan for the future in a tax efficient manner. Our goal is to assist you in building a solid financial structure that will stand the test of time and that will grow and build wealth for you and your family.

Our process is based on two key aspects of financial security: risk management and wealth creation. A plan must help ensure financial security throughout your life, for you and for your loved ones. It must provide income replacement and asset protection in the event that the unthinkable were to happen: disability, critical illness or death. The plan must also aim to build the maximum it can via a solid, tax efficient wealth portfolio.

With these goals in mind, we will work together to assess your total financial planning needs. We will consider important milestones such as major purchases, marriage, children, education, dreams and retirement. This plan will entail regular review of ongoing financial management strategies.

This goal-based financial security planning approach is designed to help you:
  • Define customized short and long-term goals that ensure you choose only the right financial products and services
  • Identify roadblocks or gaps that might impact your financial planning strategy
  • Continually monitor your plan to ensure it meets your changing needs

A strong process is the best way to create a more financially secure plan. Our approach seeks to protect your needs now and plan for the future in a tax efficient manner. Our goal is to assist you in building a solid financial structure that will stand the test of time and that will grow and build wealth for you and your family.

Our process is based on two key aspects of financial security: risk management and wealth creation. A plan must help ensure financial security throughout your life, for you and for your loved ones. It must provide income replacement and asset protection in the event that the unthinkable were to happen: disability, critical illness or death. The plan must also aim to build the maximum it can via a solid, tax efficient wealth portfolio.

With these goals in mind, we will work together to assess your total financial planning needs. We will consider important milestones such as major purchases, marriage, children, education, dreams and retirement. This plan will entail regular review of ongoing financial management strategies.

This goal-based financial security planning approach is designed to help you:
  • Define customized short and long-term goals that ensure you choose only the right financial products and services
  • Identify roadblocks or gaps that might impact your financial planning strategy
  • Continually monitor your plan to ensure it meets your changing needs

What is Comprehensive Financial Planning?

Comprehensive financial planning is about more than preparing for retirement. It’s about working to achieve short and long-term goals, and helping to protect the most important things in your life.

This plan should include solid insurance and investment products and be flexible enough to meet your changing needs.

What is Comprehensive Financial Planning?

Comprehensive financial planning is about more than preparing for retirement. It’s about working to achieve short and long-term goals, and helping to protect the most important things in your life.

This plan should include solid insurance and investment products and be flexible enough to meet your changing needs.

Getting Started

The first step to achieving financial security is creating a strong financial strategy. We will work together to prepare a plan that helps you:

  • Prepare for a secure, comfortable retirement or minimize your current taxes
  • Proactively manage and control debt, from major purchases to preparing for a child’s post-secondary education
  • Provide for your loved ones or heirs in the event of death, disability or critical illness
  • Protect your business and your employees through affordable benefits

Getting Started

The first step to achieving financial security is creating a strong financial strategy. We will work together to prepare a plan that helps you:

  • Prepare for a secure, comfortable retirement or minimize your current taxes
  • Proactively manage and control debt, from major purchases to preparing for a child’s post-secondary education
  • Provide for your loved ones or heirs in the event of death, disability or critical illness
  • Protect your business and your employees through affordable benefits

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